AIM OF THIS MODULE

In this module you will

• Learn about how brands (employer brand v/s personal brand) help you prepare for taking your first steps into work and your career.
• Investigate your personal brand ( people's opinion of you v/s your opinion of yourself) and be introduced to a tool you can use to assess your personal brand to increase your self awareness.
• Produce your ideal brand statement and practice communicating it in a way that will make you unforgettable to employers.
• Discover how to use The LEAD Formula to unlock the value in your story to provide evidence for the question 'who am I?' and what drives you.
• Practise answering the question who am I? using stories,  in speaking, personal mantra, CV, presentation and interview in an unforgettable way

FORMAT

This course is in a fortnightly format.  Every two weeks you will 

• be given a leadership challenge to complete in your group or individually
• meet with your mentors for 40 minutes every two weeks
• Evaluate your progress every two weeks

There are no active assessments. The course is self-paced during the two weeks.

ESTIMATED TIME 

This course will take about 10 hours to complete over 3 months